Legal & Compliance

Legal & Compliance

Everything covering how CARA handles data, calls, and your account — written in plain English by Axum AI Systems Limited, Carlow, Ireland.

Important: This section is for information purposes only and does not constitute legal advice. We recommend having it reviewed by a solicitor before relying on it.

Terms of Service

The rules for using CARA, written in plain English.

Last updated: 11 September 2026

These Terms of Service (“Terms”) govern your use of CARA®, provided by Axum AI Systems Limited, a company registered in Ireland, Carlow. By signing up for CARA, you agree to these Terms.

We’ve tried to write these in plain English. If anything is unclear, ask us before you sign up.

What we provide

CARA is an AI voice receptionist service for small businesses. When enabled for your business, CARA:

  • Answers incoming calls to your business phone line
  • Books appointments directly with callers during the call
  • Syncs confirmed bookings to your connected calendar

CARA’s exact capabilities may be added to over time. We’ll always tell you clearly what’s live and what isn’t. We don’t advertise features that aren’t actually working yet.

Your responsibilities as a business client

  • Provide accurate information about your business at signup and keep it up to date
  • Keep your account login details secure and don’t share them
  • Use the service lawfully and not for any fraudulent, abusive, or illegal purpose
  • Make sure your own use of CARA, and any information you give it about your business, doesn’t infringe on anyone else’s rights
  • Understand that your account goes through an approval step before full access is granted, and that we may suspend an account that breaches these Terms, with a reason provided

How we handle data

Our collection and use of data — including call recordings and transcripts — is set out in full in our Privacy Policy, which forms part of these Terms. By using CARA, you also agree to that Privacy Policy.

Intellectual Property

CARA®, The Modular Brain Protocol™, and all underlying software, technology, designs, and systems used to provide the service are owned by Axum AI Systems Limited. Nothing in these Terms transfers any ownership of that technology to you.

By signing up, you’re granted a licence to use CARA for your own business’s day-to-day operations. You may not copy, resell, sub-license, reverse-engineer, or attempt to recreate the underlying technology.

Pricing and offers

Pricing, including any promotional offer such as Founding Partner pricing, is as agreed with you at signup and confirmed in writing by email. Where a rate is locked for a period, we will honour that for the length of time agreed.

Liability

We aim to provide a reliable, professional service, but as with any software service, we can’t promise it will be available and error-free 100% of the time.

  • We are not liable for indirect or consequential losses, such as lost profits, arising from use of the service
  • Our total liability to you for any claim arising from these Terms is limited to the fees you paid us in the 12 months before the claim arose
  • Nothing in these Terms limits our liability for death or personal injury caused by our negligence, or for fraud. Irish law does not allow us to exclude liability for those, and we wouldn’t want to.

Ending the service

Either party may end the agreement in line with the notice period set out at signup. We may suspend or end an account that breaches these Terms. Where we do, we’ll tell you why.

Changes to these Terms

We may update these Terms from time to time. Where a change is significant, we’ll give you reasonable notice before it takes effect.

Governing law

These Terms are governed by the laws of Ireland, and the Irish courts have exclusive jurisdiction over any dispute arising from them.